WILL TINDER TRULY BE THE FACEBOOK 4 THE iGENERATION? – RESEARCH RUN BY SHADOWBOX MVMNT
Within the “Millennial” Market space, Shadowbox has carved out its niche within that not only holds massive spending and independent power – but embodies consumers / viewers / freelancers who beat to a rhythm of their own, born 1993 1994 and beyond, these kids had mobile in their palm before a pacifier and will behave in manners that are stunning to forecast and plan for…Tinder trends speak volumes….
Generation Z (commonly abbreviated to Gen Z, also known as iGeneration or in the USA Homeland Generation) is the generational crew trailing the Millennials. According to most studies, there are no specific dates for when this emerging market starts or ends. Researchers typically use starting birth years ranging from the mid-1990s to early 2000s and ending birth years ranging from the late 2000s to early 2010s. We like 93 to infinity….
A significant aspect of this generation is its widespread usage of the Internet from a young age. So it’s fitting that iGens are often thought of as being very saavy and comfortable with technology, and engage interaction on social media sites for a large portion of their socializing and media engagement. While it’s been stated that the Great Recession has given the Z Group a feeling of anxiety and insecurity, we see individuality and self promotion taking over more than emotions concerning unsettlement. Where engagement is concerned, Tinder is on an intense rise to fame with various generations jumping on…
CURRENT STATS FOR TINDER – RESOURCE LISTED BELOW
Launch Date – September 2013
Estimated Tinder Users – 50 million
Estimated Daily Tinder Users – 10 million
Number of Times Tinder has been downloaded – 100 million
Number of Matches made by Tinder – 10 billion
Number of Matches Made Daily – 26 million
Percentage of Users That Are “Millennials” – 79%
Percentage of College Students That Consider Tinder Their Favorite Dating Application – 73%
Largest Age Block – User Age Group – Tinder Users – Age 25-34 Years Old
Second Largest Age Block / User Age Group – Tinder Users Age 16-24
Percentage Tinder User Age Group – Age 13-17: 7%
Number of Countries Active With Using Tinder – 196
Statistis are via http://expandedramblings.com/index.php/tinder-statistics/
Also published on Medium.